Northlight
€9,600
Lucia Prados · Nov 12
Confirm seat count for this quarter
Hot account: replied yesterday
02Close
Walk into the next call knowing what happened on the last one.
An AI CRM for startups where the pipeline keeps up with your calls: every call leaves its notes and its tasks, every deal carries its next step and who owns it, and the copilot moves the stage when you confirm.
Get early accessGTM Flow is in early access. We open it in waitlist order; nobody is charged today.
It writes the notes. You decide the stage.
You hang up and the notes are already written: what the customer asked for, what each side committed to, and up to three tasks created. The account status goes up on its own. If the deal needs to change stage, you ask the copilot and confirm with one click.
Pipeline · Sales 2026
ShippedQualified
€18,400
Tidewell
€8,800
Nuria Vidal · Nov 21
Map who decides besides Nuria
Demo done
€27,200
Kanso
€14,400
Jaime Roca · Dec 5
Agree final seat count with Jaime
Follow-up draft in your inbox
Fernweh
€12,800
Marta Gil · Dec 18
Present at their finance review
Pilot
€35,000
Marlow
€21,000
Ana Lorente · Oct 30
Answer the 2 questions from their IT team
Yesterday's call notes · 3 tasks created
Ostra Studio
€14,000
Diego Marin · Nov 6
Take Thursday's renewal call
The notes write themselves
Calls come in and go out from the browser. They are recorded and transcribed, and an agent writes the notes: key points, open questions and what each side committed to, with dates. It creates up to three tasks and raises the account status. The deal does not move on its own: you ask the copilot, and you confirm.
Call · Ana Lorente (Marlow)
ShippedAna Lorente · Marlow
12 min · recorded and transcribed
«Send us the contract this week and we'll review it with finance on Monday.»
Next steps
- Send the contract before Friday
- Answer the 2 questions from their IT team about access control
- Ask Ana to bring finance into the next call
Done for you
- Task «Send contract» created
- Task «Answer the IT questions» created
- Task «Invite finance» created
- Account marked hot
Every deal carries its next step
No opening three tabs to work out what is next. The card says what to do, who owns it and how long it has been sitting still. And «Today» orders your day: what is due, what is overdue and the next best action, with ICP fit and the reason behind each priority.
Today · What's up
Due today 4Overdue 2Gone quiet 7
Ana Lorente
CallMarlow
today
Send the contract · due today
Lucia Prados
CallNorthlight
today
Next best action: call today · replied yesterday, 94 fit
Jaime Roca
EmailKanso
today
Follow-up written: 4 working days without a reply
Diego Marin
WhatsAppOstra Studio
tomorrow
Confirm Thursday's renewal call
A CRM that fills itself in while you talk.
Notes, tasks and account status take care of themselves. What moves in the pipeline is your call.
Read before you decide
- CRM for foundersHow a founder who sells should choose a CRM: when a spreadsheet is enough, five criteria, which CRM fits each stage and when to switch. Prices checked.
- B2B sales pipeline stagesThe six B2B sales pipeline stages for a team of 1 to 10: entry and exit rules, what to measure in each, a worked example and a template for your CRM.
- CRM with built-in callingHow a CRM with built-in calling works: call from the browser, record, and get call notes and tasks on the record. HubSpot, Pipedrive, Close: Oct 23, 2026.
- Pipedrive vs HubSpotPipedrive vs HubSpot for small B2B sales teams: prices checked on October 23, 2026, where each one wins, and when neither of them is the right fit.
- Pipedrive vs AttioPipedrive vs Attio for small B2B teams: prices checked on October 23, 2026, sequences, calls and data model, where each wins and when neither fits.
- Pipedrive pricing in 2026Pipedrive pricing checked on October 23, 2026: four plans, paid add-ons like LeadBooster, Campaigns and Smart Docs, and the real cost for 1, 3 and 5 seats.